Mooi the Agency

Mooi The Agency was founded in 2007. We started as a traditional PR agency and have grown into a full service communication agency specializing in fashion, beauty and lifestyle brands. We work for international brands with a professional & fun team. We are the leading agency for PR, Media, Events, Digital and Influencer marketing.

We are the leading agency

We are creative connectors, who develop innovative marketing strategies and run campaigns for prominent international brands & companies. We work in a very personalized way, adapting our services to the needs of each brand, offering a wide range of services to our clients and audience. We build brands with tailor-made strategies. Our excellent network combined with a hard-working, fast thinking, results-driven, no-nonsense approach puts your business first. We tell your brand story and make your brand stand out in the crowd. We enable our brands to gain competitive edge, with measurable impact on both sales and brand awareness.

The services

PR & Storytelling

PR is the art of storytelling and our founding discipline that remains central throughout our approach. We have over a decade of experience in the fashion, beauty and lifestyle industry and this forms our expertise with the best contacts to media.


Over the last 10 years we’ve helped guide our clients through the media buying path.

Events & Experience marketing

From concept to guestlist to execution, Mooi The Agency offers a full range of services in event planning and management. We take a creative and individualized approach to each event that we undertake.

Digital & SEO

Digital runs in the DNA of our agency. We recognise the importance of digital and we’re on top of it. From digital publications to the top in the blogging & vlogging circuit, we have the knowhow to upgrade your exposure in the digital space.

Influencer marketing

Your brand receives the attention it deserves by connecting it to our network of social media influencers and their followers, your target group. We live and love social media. We know this market inside-out. From strategy to execution, Mooi is a full-service agency that develops and manages your customized influencer program.

The cases

Hunkemöller Doutzen Kroes


Hunkemöller Anna Nooshin

The clients

the team

Our well-connected and highly skilled team of communications professionals ensures our position as a renowned industry leader in media relations, influencer marketing, events and creative brand management.